Sport Import brings retail partners to SRAM Days 2026

As part of this year’s SRAM Days, Sport Import invited retailers from Germany and international markets to Schweinfurt on March 4 and 5, 2026. A total of 77 specialist retail partners from Germany, Poland, Romania and Luxembourg, representing 107 participants, attended the event. Over the two days, participants gained first-hand insights into the world of […]
CYCLINGWORLD EUROPE 2026

More space, more products, more experiences: Our exhibition booth in Düsseldorf sends a clear signal about our growing event season. From March 20-22, we will be kicking off the cycling season together at the 8th Cyclingworld Europe. Numerous innovations promise an inspiring experience for cycling and e-bike enthusiasts of all stripes, and our team will […]
SPORT IMPORT STRENGTHENS E-COMMERCE & DISTRIBUTION IN THE DACH REGION

Sport Import is strengthening its sales and e-commerce team in the DACH market with four new employees. The aim is to further expand its proximity to specialist retailers, secure personal contacts, and support the company’s long-term growth. With its expanded team, Sport Import is underlining its commitment to partnership-based cooperation, high service quality, and a […]
SPORT IMPORT BECOMES DISTRIBUTOR FOR SRAM GROUP BRANDS IN POLAND

Sport Import is expanding its European footprint and is responsible for distributing SRAM Group brands in Poland as of 1 January 2026. The portfolio includes SRAM, RockShox, Zipp, TIME, Truvativ and Hammerhead. For the German-based distributor, this milestone marks a consistent continuation of its European strategy and underlines SRAM’s longstanding confidence in the partnership: „We […]
Sport Import at Velofollies 2026

Velofollies has always been an important start to the year for us, and 2026 is no exception. From 16 to 18 January 2026, we will once again be present at our familiar location at Kortrijk Xpo – this time with an even larger booth. We look forward to presenting our brands and new products in […]
PIRELLI NOW AVAILABLE AT SPORT IMPORT

Sport Import adds another iconic name to its brand portfolio: The Edewecht based company now distributes Pirelli bicycle tires in Germany, Austria, the Benelux region, and Poland, providing the specialist retail market with a high-profile addition to the performance category. With a legacy of excellence and continuous innovation, Pirelli remains true to its DNA: Power […]
Gravel Ground 2025

Gravel is more than a trend – it’s movement, community, and a driver of innovation. On [insert date], we’ll be right in the mix at Gravel Ground in radrevier.ruhr. With us: Gravel’s finest brands and products and plenty of expertise in a segment that continues to gain momentum in specialty retail. We’re looking forward to real […]
Sport Import at MH2D

With 7,000 participants, MH2D is the largest multi-day and third-largest one-day cycling event in the Netherlands. We are participating as exhibitors/sponsors for the first time and are looking forward to a fantastic atmosphere. The event is particularly impressive due to its diversity, offering ambitious routes for all levels of gravel, MTB, and road bike enthusiasts. […]
SPORT IMPORT STRENGTHENS SALES PRESENCE IN THE NETHERLANDS AND POLAND

Sport Import continues to grow its international footprint with the addition of two new Area Sales Managers: Wessel Groothuis takes over responsibility for the Dutch market, while Adam Jarema becomes the new contact for Poland. Both bring valuable experience from the cycling industry and deep insights into their respective local markets. “Our strategy is clear: […]
BYND the Hill 2025

From 5 to 7 September, the BYND the Hill Festival will take place for the third time in the Sauerland region. In addition to a large exhibition area and many side events, the Swatch NINES athletes will ensure a great atmosphere on Saturday. Two of our AMBIT pilots, Justus Rudolfph and Jarno Kind, will be […]