– distributor for the cycling industry.

We are your reliable partner all around mountain biking, road, gravel, BMX, urban cycling and e-bikes.

From our location in Edewecht, Lower Saxony, over 80 team members look after more than 35 brands. From here, we supply more than 3,500 specialist dealers throughout Europe – with our products, our know-how and our passion.

Our commitment is to be a service-oriented European partner for bicycle retailers. That’s why our sales team is on the road in 11 countries already. In addition, our international backoffice team is ready to assist all dealers in their specific needs. Of course, we ship to all of Europe.