More space, more products, more experiences: Our exhibition booth in Düsseldorf sends a clear signal about our growing event season. From March 20-22, we will be kicking off the cycling season together at the 8th Cyclingworld Europe. Numerous innovations promise an inspiring experience for cycling and e-bike enthusiasts of all stripes, and our team will […]

Sport Import is strengthening its sales and e-commerce team in the DACH market with four new employees. The aim is to further expand its proximity to specialist retailers, secure personal contacts, and support the company’s long-term growth. With its expanded team, Sport Import is underlining its commitment to partnership-based cooperation, high service quality, and a […]

Sport Import is expanding its European footprint and is responsible for distributing SRAM Group brands in Poland as of 1 January 2026. The portfolio includes SRAM, RockShox, Zipp, TIME, Truvativ and Hammerhead. For the German-based distributor, this milestone marks a consistent continuation of its European strategy and underlines SRAM’s longstanding confidence in the partnership: „We […]

Velofollies has always been an important start to the year for us, and 2026 is no exception. From 16 to 18 January 2026, we will once again be present at our familiar location at Kortrijk Xpo – this time with an even larger booth. We look forward to presenting our brands and new products in […]

Sport Import adds another iconic name to its brand portfolio: The Edewecht based company now distributes Pirelli bicycle tires in Germany, Austria, the Benelux region, and Poland, providing the specialist retail market with a high-profile addition to the performance category. With a legacy of excellence and continuous innovation, Pirelli remains true to its DNA: Power […]

Gravel is more than a trend – it’s movement, community, and a driver of innovation. On [insert date], we’ll be right in the mix at Gravel Ground in radrevier.ruhr. With us: Gravel’s finest brands and products and plenty of expertise in a segment that continues to gain momentum in specialty retail. We’re looking forward to real […]